AARC Invited Guest

Thank you for your interest in learning more about The American Association of Retirement Communities. The AARC is the nation’s only not-for-profit professional association who’s sole focus is to support the efforts of states and municipalities, as well as community developers and for-profit businesses, who market to retirees. A recognized thought-leader and center of research, the AARC provides unparalleled networking opportunities and innovative ideas from the people and organizations driving success and change in the retiree attraction industry.

2019 Annual Conference Presentations

  • How to Win More Sales Through All Seasons, Jason Forrest and Mary Marshall
  • Rethink, Retool and Refine, A Case Study, Jane O’Connor
  • What Marketing and Retirement Have in Common, Justin Jones
  • Immersive Technology is Changing the Buyer, and Traveler Journey, Are You Ready, Ty Downing
  • Everyone Else is Doing It, Why You Should Do It Better. Tips and Best Practices for Setting Your Social Media Apart from The Crowd, Katie Campbell & Brandy Jones
  • Community Track Roundtable:  “Leads, Leads, Everywhere A Lead” Tips on Managing & Following-Up on Retiree Relocation Request, , Jeff Fleming, Anne Ross, Zach Ledbetter and Pam May
  • Developer Track Roundtable: Bill Houghton, Facilitator
  • Community Track: RetireNC & Retire Tennessee: A Case Study, Follow Up, Follow-Through and Results, Kristy Peters
  • Community Track:  AARP Age Friendly Community and State Network, Mitchell Olszewski
  • Developer Track:  Amenity Preferences and Relocation Data from Lifestyle Buyers, Daniel Keir & Ben Keal
  • Trends Affecting Travel and Retirement Decision-Making, Berkeley Young
  • Living Above The Store – Mainstreet Panel, Nancy Williams & Bridget Jones
  • Marketing to Baby Boomers One More Time, Gregg Logan
  • The Job Market Opens Up at 60, Steve Vassallo
  • Putting It All Together – Conference Wrap Up, Jeff Fleming

Our goal is to expand membership and participation from professionals involved in destination marketing, land development or continuing care. The AARC is committed to your success in the retirement industry by offering helpful educational information and sharing best practices.